History of Raine & Horne
Raine & Horne is an Australian real estate franchise group, which consists of four distinct property service brands: Residential, Commercial, Rural and Your Broker Financial services.
The company was established by Tom Raine and Joseph Horne in 1883. They opened the doors of their firm at Wentworth Court, Elizabeth street in Sydney, Australia.
By the 1970's Raine & Horne network stretched across Sydney, but driven by the enthusiasm of property doyen Max Raine. The Raine & Horne board then decided to pursue a franchising business model, with it's first franchised office opening in Liverpool, NSW in 1976.
Today Raine & Horne is Australia's oldest family-owned real estate firm, and is one of the oldest private companies in the Southern Hemisphere. The Raine family has been continually involved with the firm since it's inspection in 1883 and Raine & Horne is now into it's fourth generation of family ownership under current CEO Angus Raine.
The company employs thousands of people in a network of hundreds of offices throughout New South Wales, Queensland, Victoria, South Australia, Western Australia, Tasmania, Northern Territory and the Australian Capital Territory.
In October 2011, Raine & Horne announced a national re-brand, which included an overhaul of all media, incorporating digital platforms, marketing, advertising and office signage. The re-brand focussed on bringing Raine & Horne's famous yellow and black brand to life with fresh and innovative ways and saw the traditional colour palette replaced with a new combination of gold and dark charcoal.
This was followed in June 2013 with the re-branding of Raine & Horne Commercial, which is now represented by a unique curve and a striking contrast of yellow and black.