Petersham Blog

Filled with endless potential, the Inner West enjoys easy access to workplaces and trendy lifestyle offerings. When you decide to sell here, you want to do everything possible to showcase the desirability of your home and maximise your sales price. These golden rules will help you sell your Inner West property… and gain the best sales price for your efforts.

Work with a Real Estate Agent who has Extensive Local Market Knowledge

Whether you’re an owner occupier or property investor, your local market knowledge may be limited. This can put you in a tough spot when it comes to optimising your asking price. One of the best ways to combat your lack of knowledge is to hire a real estate expert with an in-depth understanding of the local market – the Inner West in your case. Experienced Inner West agents can provide valuable property reports and helpful insights by drawing from local sales figures and area expertise. Setting the wrong price puts you at a significant disadvantage because your home may stay on the market for longer than anticipated. A real estate expert who understands the area, demographics and other local data will help you set an achievable asking price for your property.

Highlight the Desirability of Living in the Suburb

The Inner West continues to lure residents because of its vibrant neighbourhoods, trendy eateries and ease of travel for professionals working in the CBD and surrounding areas. Most of Sydney’s Inner West suburbs like Petersham, Lewisham, Newtown and Marrickville enjoy easy CBD connections with dedicated train stations. A new 12.7km Inner West light rail offers 23 stops for transporting over 8.4 million travellers every year. Choose a real estate agent who knows the Inner West area well because he or she can promote the benefits of living there. For example, if prospective buyers are particularly keen on certain aspects of the area like coffee shops and eateries in the area, your agent should articulately respond to their queries. Highlighting the convenience of living in the Inner West will work to your advantage when building on the desirability of your local area.

Enhance Your Property’s Appeal to Suit the Suburb Demographic

The suburb demographic will also come into play when designing your real estate marketing campaigns. Many young families find Inner West suburbs appealing because they are family-friendly. Finding better ways to appeal to them would help you push up your asking price for maximum return. For example, highlighting the location of nearby schools and parks, or displaying your large backyard will appeal better to young families. An experienced agent can provide key insights into enhancements and advertising for your suburb demographic.

Selling your Inner West property requires strategic thinking for optimum results. Let the experts at Raine & Horne Petersham help you make the best decision for your home.