Reaching more prospective buyers
Marketing plays a vital role in achieving a successful sale. A carefully planned, well-executed marketing plan will bring the best result. Your agent will recommend a marketing campaign suitable for your property.
The program will set out a promotional period, various media to be used, and campaign costs. Each program is carefully prepared to suit each individual property and the agent is responsible for carrying out the campaign which will generally include:
- Newspaper editorial opportunities
- Letterbox drop-flyer
- Property magazine
- Internet – real estate websites
- Open homes
- Electronic direct mail pieces
- Window displays
- Local area marketing
Keep in mind that a superior promotion will create greater exposure and a better result. Before your home is officially put on the market there are several matters you must cover.
View the full Sellers Guide