The notion that spring is the best time to sell is a long-standing myth. In fact, winter can be a great opportunity—as fewer listings and consistent buyer demand can push prices higher.

Just last month, in the first month of winter, Cotality (formerly CoreLogic) reported a 0.6% rise in national average dwelling prices—the fastest monthly gain in a year.

While holding an open home in winter comes with its challenges, the basics still apply – and that is that presentation is everything. A well-styled, well-heated property that aligns with buyer expectations around location and on price will always stand out. To make a winter open-for-inspection successful, vendors should plan ahead.

For starters, be mindful of the weather forecast—rainy days can mean wet shoes and flustered visitors, so it’s wise to have mats and umbrellas ready at the door. According to the Bureau of Metrology (BOM)[i], above-average rainfall is expected across northern, inland, and some eastern regions of Australia, including the east coast, from July to September, while the southeast and southwest face average rainfall. Parts of WA, Victoria, and Tasmania may be drier.

Regardless of the BOM’s sometimes hit-and-miss predictions, there are several simple strategies vendors can use to make the most of an open-for-inspection on a cold, wet day. First, ensure the heaters are turned on well in advance so the property is warm and inviting when buyers arrive. Other helpful tips include:

• placing an umbrella stand just inside the front door—a simple yet savvy touch that helps keep the entry dry and organised.
• turning on all the lights throughout the home will brighten darker corners and create a warm, welcoming atmosphere.

To protect your floors from wet shoes, consider asking buyers to remove their footwear or provide disposable shoe coverings.

Alternatively, leave a towel at the door so visitors can wipe their shoes before entering your property. These thoughtful extras demonstrate to buyers you care and have prepared thoughtfully, which will help make a strong impression even on the wettest day.

In addition to planning for the possibility of wet weather, presentation and styling are always key when selling a property – but they become even more crucial during the winter months.

While the goal is to showcase the property in its best light year-round, a few seasonal adjustments can make a significant impact such as:

1. Painting walls white can help maximise natural light and make spaces feel brighter.
2. Maintaining the garden is essential—even in winter—so keeping the grounds neat and trimming back trees and shrubs that block light is a smart move.
3. Inside, small touches can enhance warmth and atmosphere. Playing soft music creates a welcoming vibe while lighting candles add ambience, pleasant scents, and a soft glow.
4. Styling outdoor entertaining areas is still worthwhile—set these areas up as you would in summer, just without the cushions and throws.

Moving indoors, choose furniture that complements lighter wall colours, and layer beds and lounges with throws, rugs, and pillows to create a warm, cosy feel that helps buyers picture themselves at home.

For more expert advice on getting your property winter-ready for sale, speak to your local Raine & Horne agent—we’re here to help.

[i] https://beta.bom.gov.au/video/long-range-forecast-july-to-september-2025-0