Leading South Australia property duo Trinity and Tanya McNamara have achieved an eight-year dream of owning three real estate offices in Adelaide by assuming the ownership reins at Raine & Horne Salisbury.
The Salisbury office acquisition follows the establishment of Raine & Horne Adelaide City and Raine & Horne Fairview by Mr and Mrs McNamara in late 2020.
Sales ace Trinity, a former Qantas International employee and Tanya McNamara, who previously worked as an executive in the mining sector, take over Raine & Horne Salisbury from Andrew and Amanda Harvey. Mr Harvey will remain in sales with the firm he launched over 20 years ago.
James Trimble, General Manager, Raine & Horne, said, “Andrew and Amanda have built a robust business in the northern suburbs of Adelaide and every year, the Salisbury office is among our best offices based on revenues and sales.
“The Harvey’s have handed Trinity and Tanya a real estate business that is in excellent shape, which is sensational given the McNamara’s long-term goal of owning multiple offices and dominating markets in Adelaide’s northern suburbs.”
Mr Trimble continued, “Trinity and Tanya represent the new breed of principals that we are attracting to the Raine & Horne network in South Australia.
“Their high-energy approach to delivering the best results for their clients and their family values will be a boon for vendors and buyers in Salisbury and surrounding suburbs.”
Generous territories and family values the key to real estate success
Mr McNamara said he and his wife are delighted with the Raine & Horne Salisbury acquisition, and that they now have three offices located strategically in northern Adelaide.
“Unlike other groups, Raine & Horne doesn’t aim to clogged up suburbs and towns with offices on every street corner. Rather our approach is to have offices servicing well-spaced territories with minimal overlap, which allows our offices and their agents to succeed and grow,” he said.
“We moved to Raine & Horne last year to help us reach our ownership goals but also because the firm’s family ownership structure and values resonated with us.
“Raine & Horne is a family business that has almost clocked up 140 years and that is into its fourth generation of Raine family ownership. As a family business too, these unique aspects also continue to resonate with Tanya and myself.”
Mr McNamara continued, “While the firm has history and family values, it also invests in the latest technologies such as the first-to-market digital and social media marketing platform, Amplify, which is generating sales leads that other networks can only dream of achieving.
“Embracing the tools that Raine & Horne gives us makes our job of appraising, listing and selling property that much easier and opens a lot more doors for us.
“For example, I had a call from a lady moving from Wagga Wagga in southern NSW who sold her house through Raine & Horne who rang me about finding a home in Adelaide.
“Raine & Horne has excellent systems and great support as well as a strong culture and values, and I want people to get this sense when they walk into our office to work with us. With the help of Raine & Horne, we can give our sales agents whatever tools they need to win listings.”
Savvy rentvestors leading the charge for Adelaide real estate
While the association with Raine & Horne is proving a shrewd business move, shifting real estate trends are also playing into the hands of Mr McNamara and his offices in the Adelaide CBD, Fairview Park, and Salisbury.
“With median Sydney dwelling prices hitting $1 million and Melbourne close to $750,000, younger interstate buyers recognise they can stay in the eastern capitals and rent. However, they can still jump onto the real estate ladder by buying an affordable investment property in Adelaide,” Mr McNamara said.
“Around 20% of our buyers are rentvestors from Sydney and Melbourne.
“Rather than spending a $1 million, these astute buyers are recognising they’ll pay half that in Adelaide and rent the property out for $450 a week.
“This is a gross yield of close to 4.7%, which goes a long way to paying the mortgage, especially if you can secure an investment home loan with a comparison rate of 2.31%.
For all sales and property management needs in the Salisbury and surrounding suburbs, contact Raine & Horne Salisbury on (08) 8285 6000 or drop in and meet the team at 35 John Street, Salisbury