With the Bureau of Meteorology (BOM) predicting a milder-than-usual winter this year, now could be a great time to move forward with your real estate plans. 

Jack Frost might be taking a back seat this year, with the BOM forecasting that the odds of above-average temperatures exceed 70% across regions including south-western and northern Western Australia, eastern and northern Queensland, Victoria, Tasmania, southern New South Wales, and south-eastern South Australia[i].

While some might jest that the BOM doesn’t always get it right, one thing is clear: the long-held belief that spring is the best time to sell is starting to shift. With warmer-than-average weather on the cards, along with the prospect of more interest rate cuts, this winter is likely to attract strong buyer turnout at open homes in many parts of Australia.

Why winter works for sellers – reduced competition

Spring often brings a surge in new listings, which can dilute buyer interest. In contrast, Raine & Horne research shows that property listings typically drop by 15–20% during the colder months of the year, giving sellers less competition and greater visibility with serious buyers. 

In fact, the latest Raine & Horne market data shows that national listings were down more than 23% at the start of May, yet buyer activity—measured by open home attendance—remains on par with levels achieved earlier this year.

6 ways to present your property at its best this winter

1. Maintain the garden for a strong first impression
Don’t let winter become an excuse for garden and lawn neglect. Rake up fallen leaves, trim hedges, and keep the lawn neat. Tidy outdoor spaces create a strong first impression with buyers. 

2. Declutter your space to make a strong second impression
No matter the season, clutter can make a home feel smaller, darker, and less inviting. 

Take the time to remove unnecessary items such as knick-knacks, family photos, and other unnecessary flotsam and jetsam, storing personal belongings, and organising each space, whether it’s the loungeroom, bedrooms, kitchen, or bathrooms. A clean, open layout enhances the sense of space and helps potential buyers picture themselves living in your property.

3. Make your property warm and welcoming
Colder weather gives you the chance to highlight your property’s comfort. Turn on the heating, light up the fireplace if you have one, or use candles to create a snug and inviting environment. It helps buyers picture themselves living in your property.

4. Maximise the winter light
Shorter days make natural light more valuable. Open blinds and curtains to let in as much daylight as possible and consider adding lamps to brighten darker corners. Bright, well-lit spaces feel bigger and more appealing to buyers.

5. Create a seasonal atmosphere
Add soft furnishings such as throws, cushions, and rugs with warm tones and textures. These are simple styling touches, but they can also enhance the comfort and visual appeal of your property. 

6. Handle repairs early
Fix leaking taps, broken tiles, or touch up scuffed walls before inviting buyers to your open home. Also, if there is any mould or mildew, be sure to deal with these blotches before your buyers arrive. 

A well-maintained property reassures potential buyers and helps justify your asking price. 

Thinking of selling this winter?

With lower competition, strong buyer interest, and a milder winter and more interest rate cuts forecast, the cooler months of 2025 could be the perfect time to sell. 

For expert advice on how to present your home in its best light this winter and a no-obligation market appraisal, contact your local Raine & Horne agent today.

 
[i] http://www.bom.gov.au/climate/ahead/outlooks/#:~:text=Long%2Drange%20forecast%20overview&text=warmer%20than%20average%20days%20are,southern%2C%20northern%20and%20eastern%20Australia