Darwin Blog

When it comes time to sell your home, it can be easy for some people to be swayed into considering the zero-commission route of For Sale By Owner options. Though there are arguments for selling your home yourself, they are far outweighed by the arguments for outsourcing the sale process to your local real estate professional. 

Here are seven reasons you should sell with a real estate agent:

& Skilled negotiators
Real estate agents are skilled negotiators. They have mastered the art of the counter offer and are able to gauge whether or not they will be able to squeeze a few more dollars out. Agents are able to draw on years of experience and training in negotiation and customer service to determine how to approach each individual buyer and seller; from the investor focussed solely on yield and figures, to the first home owner looking to raise their young family. 

& Avoids emotional sales
Selling your home, especially your family home, is often an emotional life event. By employing the help of a real estate professional, a degree of separation is created between yourself and the selling process. This allows you to receive feedback regarding pricing, works needed, and potential interest from a third party and gives you someone to brainstorm options with, avoiding a situation of angrily rejecting a low offer rather than using it as a starting point for negotiation.

& Professional ad copy & photography
Hiring professional photographers & videographers that specialise in real estate photography, as well as writing targeted and property specific real estate ad copy, ensures that your property is shown in the best possible light and is attracting the right buyers. 

& It's a fulltime job
Selling a property is a big job, you need to be ready and available to host an inspection at the times that suit your buyers (not necessarily the times that suit you!). After hours and weekends, public holidays, and video calls. Then there's all the inspections after the contract is in place; if you work fulltime then this can mean time off work and hours out of your personal time. A real estate agent's job is to do all of the leg work for you! Our aim is to make the process as smooth and hassle-free as possible, while causing as little interference in your day as we can.

& Open homes & VIP inspections
Open home inspections are dedicated times that your home is open for prospective buyers to pop in and have a look at the space. When done through a real estate, buyers are shown through the property as the agent answers any questions that come up. These are usually held on a weekend, with follow up done early the next week.
Raine & Horne Darwin often holds VIP inspections prior to officially going on the market, particularly for premier or highly sought after properties. We scour our database for current buyers who are looking for a home exactly like yours and bring them though for an early inspection. This kickstarts the interest in your property and potentially result in an offer off-market.

& Large database access
Thanks to open homes, private inspections, and online enquiry real estate agents have access to a large number of current buyers. They are able to contact people who's criteria match your home and ensure they see the listing and book an inspection, rather than leaving it up to chance; we all know that the more eyes you can get on your property, the better!

& Weeds out unqualified buyers
Real estate agents know to ask the right questions and to ask them early. Asking the right questions at the first meeting, say at an open home, can help weed out the qualified buyers from the unqualified right at the start. This saves time and energy down the road as it ensures you are only dealing with people who are ready and in a position to buy.

For all your real estate sales and property management needs in Darwin, and Palmerston or
to find out about the auction process, contact Raine & Horne Darwin on 08 8941 8941.