With just seven weeks until Christmas, you might be curious about whether there is still time to sell your property before the Silly Season arrives.
The facts are that most markets around Australia have a shortage of properties for sale - yet buyer demand is high.
This situation is forcing days on market down to near record lows. For example, it’s taking just 21 days to sell a property in Sydney, and about the same in Darwin. This type of data is giving plenty of vendors around Australia the confidence that they still have time to sell before Santa arrives.
Also, don’t forget if you’re planning on selling by Christmas, an auction can speed up the process, and send a positive message to curious and eager buyers that you’re serious about selling.
Auctions work well for vendors because they create a competitive bidding environment between buyers. An under the hammer sale also helps to establish an emotional connection between a buyer and your property in a short period of time, which can increase a property’s value and help achieve a premium result.
An auction date also adds to the urgency for a prospective buyer. If a buyer inspects the property seven days before the big auction day, they have short deadline to get their finances in order to enable them to make a bid.
Setting a date also creates a structured selling plan for vendors, which can result in a sale either before auction, at the auction or after the bidding finishes.
On the marketing front, taking a property to auction can help sell your property faster by attracting more buyers through the open for inspections or by having more bidders registering at the auction.
When selling your home there will always be an investment in marketing. That said, a high impact marketing campaign between 21 and 28 days, gives you the opportunity to attract more buyers in the lowest possible amount of time. Also, be sure to talk to your Raine & Horne agent about how our first-to-market social media powerhouse Amplify can help you get your property in front of more buyers.
You can also be confident that an auction can help deliver a sale by Christmas, because this method of selling provides a vendor with an unconditional sale immediately. Once the gavel falls, the successful buyer is bound by the contract and an immediate exchange of the property takes place.
To turn your curiosity into confidence before Christmas, call your local Raine & Horne agent today.